Format your text with bold, lists and lines
Make your page stand out guide 1 of 7 Next: Add a table, or paste one from Excel or Google Sheets
Your welcome message, and on Pro your text blocks, understand a few simple marks called markdown: two stars for bold, one star for italic, a dash for a bullet list, a number for a numbered list, and three dashes for a dividing line. Type them as you write and the preview beside the editor shows the result as you go.
Before you start
- A page (claim your name). The welcome message works on every plan; text blocks, which put a paragraph anywhere among your links, need Pro.
The marks
| You type | Your page shows |
|---|---|
**Order by Thursday** | Order by Thursday |
*gluten-free on request* | gluten-free on request |
- Celebration cakes on its own line | a bullet point |
1. Pick your cake on its own line | a numbered list (the numbers count themselves) |
--- on its own line | a dividing line |
| an empty line | a new paragraph |
That's all of it, on purpose: no colours, no links typed into text and no pictures, so a page stays clean and nothing someone pastes in can break it. Links go in as links, where they're counted and get a proper button.
The steps
Format your welcome message
In your page's editor, type into Welcome message, using the marks above. It holds up to 500 characters, with a counter underneath, and the preview updates as soon as you stop typing.
Add a paragraph between your links (Pro)
In Quick add, press Text. Write a short paragraph, using the same marks, and Save. Then drag it to where it belongs: under a heading, above the links it explains.
A text block with bold, a bullet list, italics and a dividing line, typed as markdown. See it on your page
Bold stands out, lists line up, and the dividing line breaks the page into parts, all in your page's own colours and fonts.
The example page: a formatted welcome message, then a text block between the links.
Check it worked
The preview shows bold as bold and lists as lists. If you can see the stars or dashes themselves, check the spacing below.
If something's different
My stars show up as stars
A mark needs its closing pair, with the words right inside it: **bold**, not ** bold **. An unclosed ** stays as typed, so writing 3 4* doesn't turn anything italic.
My list didn't turn into a list
Each item needs its own line, starting with - or 1. (a space after the dash or the full stop).
Can I add a link inside my text?
No. Add it as its own link, so it gets a button and its clicks are counted.
Do it with your AI
Your AI knows these marks. Ask "Rewrite my welcome message to put the opening hours in bold and the services as a list", and approve the preview.
Why it's worth it
People skim. A bold line and a short list get read where a paragraph gets skipped, and the important bit, order by Thursday, gets seen.
Add a table, or paste one from Excel or Google Sheets
Next guide →Last checked 3 Nov 2026 · Read this guide as markdown